Content Management & Why It is Important for Your Website
Content Management & Why It is Important for Your Website Your website may be attractive, informative and super stylish, which is a great start – but there needs to be more to it! It’s also really important to think about your website’s...
The Benefits of Writing a Blog
The Benefits of Writing a Blog Not only does a blog page offer your audience insightful and valuable information, but writing blogs for your website is important for maximising search engine results, optimising SEO and driving website traffic. Still...
White Hat SEO vs Black Hat SEO
Ah, SEO – the acronym on every website holder’s lips – perhaps without necessarily understanding all of the ins and outs and ‘rules’ of the game. Last month we discussed SEO basics and gave our top five tips for getting started with search engine optimisation. And our number one piece of advice? Become familiar with the Google SEO starter guide. This handy manual lays out general...
Where to start with SEO: Our top 5 tips
Here at Viewpoint Digital Media, one of the questions we get asked most frequently is: ‘Where should I start with SEO?’ Before we jump into getting started with SEO, though, let’s answer a question we hear perhaps even more often: What is SEO? SEO, aka Search Engine Optimisation, is the process of optimising a website so that it becomes more easily findable by relevant users. When...
SEO Tips You Need To Know!
SEO, or search engine optimised content is the secret key to unlocking Google. It attracting more viewers to a website or web page through a search engine’s “natural” unpaid search results. We know that figuring out the technical aspects to optimisation can be overwhelming sometimes, especially if you’re...
How A Happy Meal (a.k.a Perceived Incentive) Can Help Boost Your Engagement (And Potentially Sales).
Take the classic Happy Meal from McDonalds; it’s a kids’ meal with one added bonus that you don’t get in the standard meal deals, a toy. I can almost guarantee that 9 times out of 10 when offered the choice of a Big Mac and fries or a Happy Meal, kids will opt for the Happy Meal purely because of the toy....
Nail Google Search Ranking with a Detailed Location Page!
Nail your Google search with a detailed location page! If you want to increase your local Google search rankings, you have to fill out that detailed location page first! The internet has become an integral part of daily life. Without a doubt, there is heaps of information on the web that can help us...
