Local SEO for Service Businesses: How to Be Found in Your Backyard
Reach more local clients with smart SEO Want nearby clients to find you first? This guide explains how local SEO for service businesses helps clinics, law firms, accountants, and t
Digital Marketing Insights
Here, our Viewpoint Digital Media team share the latest in digital marketing, offering fresh insights and practical tips. Whether you’re boosting your brand or just browsing for ideas, you’ll find plenty of inspiration and useful strategies right here!Â
How SEO-Driven Website Development Can Change Your Business’s Online Success
Why your website might be invisible (and how to fix it) Having a weak website is like releasing a balloon into the sky; it disappears quickly and struggles to stand out. If your si
Why Integrated Marketing Beats One-Off Campaigns Every Time
Integrated marketing in Geelong: a smarter way to grow For businesses across Geelong, integrated marketing connects every channel to one clear plan, and that plan drives stronger R
AI tools for small businesses: How to enhance creativity without replacing It
AI tools for small businesses are changing the way brands operate, but creativity still leads the way. At Viewpoint Digital Media, we believe technology should support, not replace
Content audit: How 20 minutes can boost your reach and results fast
Often, the biggest marketing gains don’t come from creating something new — they come from improving what’s already there. A short and simple content audit can uncover opport
Why planning your content marketing strategy matters for business growth
Every strong campaign starts with a clear goal. That’s why content marketing in Geelong must begin with strategy. Without a plan, your efforts might miss the mark. In this blog,
Paid advertising vs organic search: How to build a balanced strategy
If you want your business to grow online, understanding the difference between organic search and paid advertising is essential. Both are powerful tools that, when used together in
5 types of email marketing campaigns: How to pick the right one for your business
A smart email marketing campaign helps you connect with your audience, grow your brand, and drive more online sales. But with inboxes flooded with offers, updates, and promotions,
Social media management tips for small businesses in Geelong
If you’re a small business owner, showing up where your customers are is important. Today, that means being present on social media platforms so people can notice your brand.